Our Leaders

Our leadership team personifies the same qualities you’re looking for in your executive search – vision, passion and an unwavering commitment to excellence. And that makes it easy for us to recognize the leadership potential of candidates who may be right for you.

Top Recruiter Canada has named Rick as the #1 Agency Recruiter in Canada for both 2018 and 2019 – and Edmonton’s Top Agency Recruiter in 2018, 2019 and 2020.

Rick Vogel

Founding Principal

Email | 780.665.4965 ext 101

Rick Vogel is the Founding Principal of The Vogel Group. In addition to leading search assignments, he is responsible for day-to-day operations of the Edmonton office, client development and management.

Rick holds a bachelor’s degree from the University of Alberta. Prior to joining the search industry, Rick spent 20 years in the financial services industry in both Canada and the United States. While in the U.S., Rick owned and operated, as President and Chief Executive Officer, a financial advisory company in South Florida. His experience in the areas of executive management and leadership, financial services, operational change management, marketing and staff management provides significant value and expertise to his role in executive recruitment.

For more than 15 years, Rick has led numerous senior leadership searches for public and private companies, not-for-profit and charitable organizations, municipalities, government as well as many Board recruitments. He has the ability to assess and evaluate the candidate’s personality, potential and pedigree resulting in the right fit for the organization.

Top Recruiter Canada has named Rick as the #1 Agency Recruiter in Canada for both 2018 and 2019 – and Edmonton’s Top Agency Recruiter in 2018, 2019 and 2020.

 Rick’s active community involvement has included the University of Alberta Hospital Foundation (Board of Trustees), the Centre Club (Board of Governors), Alberta Triathlon Association (Vice President), the Minerva Foundation (Executive Board Member), Glenrose Rehabilitation Hospital Foundation (Trustee and Board Chair), Intervivos Mentor and the Thunderbird Athletic Basketball Association (Treasurer). He is the currently a Director of World Triathlon Series Edmonton.

He is an active member of the Institute of Corporate Directors and acquired his ICD.D designation. Rick has been engaged by various organizations to consult on governance issues.

Rick has represented Canada in two sports (track & field and triathlon) and continues to be active in cycling, swimming, running, and triathlon.

Rick and Nikki have been married for more than 30 years and have two grown sons Zach and Jordan.

Steven Davidson


Email | 780.665.4965 ext 104

Steven has spent his last fifteen years recruiting. As Principal, he leads search assignments and adds to the client and business development capacity.

Steven has executed numerous searches for construction, manufacturing, supply chain, oil and gas, bio-pharmaceutical, finance companies, as well as within many more industries, for senior leadership from front-line leaders to C-Suite executives. 

Steven holds a professional recruiter designation and is certified and well-versed with a variety of psychometric tools including TopGrading’s interviewing methodology. Recruiting specialties aside, he also has an Arts degree and is in the process of earning a degree in Human Resources Management.  

Prior to recruiting, Steven’s experience extended into sales. Nearly a decade was dedicated within the steel fabrication and manufacturing industries, selling steel and steel products across Alberta. The clientele predominantly included industrial and commercial construction companies. 

Steven’s recruiting experience began when he accepted a role as a recruitment consultant, eventually being the Owner/Manager of his own recruitment agency, and most recently as a corporate executive recruiter for a prominent, construction powerhouse. 

Peeking behind the curtain into hundreds of companies and interviewing numerous individuals from various backgrounds and disciplines has given him the ability to recognize true fit between client and candidate. A testament to this is evident in the retention of candidates he has placed over his career. 

Steve has always been active in the Alberta community acting on numerous boards including the Resource Industry Suppliers Association (RISA), Fort McMurray Chamber of Commerce, and the Edmonton Chapter of the Supply Chain & Logistics Association. 

A true sports enthusiast, he spends a great deal of time either coaching for his kids’ teams or watching them play, no matter what the sport or activity. 

When he’s not on the search for top leadership, or coaching, or cheering on his 4 kids, Steve enjoys poker, scuba diving, reading and dogs, with special affection for Daphne, his Australian Bernedoodle.

Lori Poulin

Office Manager

Email | 780.665.4965 ext 100

Lori moved from Ontario to Edmonton early in 2020 to be close to her adult children. With all the uncertainties we have experienced in the last while, Lori believes life is simply too precious and short to be that far away from family.

With over 20 years experience in office management, administration, and project research, Lori brings a plethora of knowledge to help our team.  Coordinating agendas and meetings, providing support to the principals and external affiliations, researching and drafting reports are all part of Lori’s ability to be an effective team member. Her proactive and reactive organization abilities, and her sense of humour all help The Vogel Group be on top of their game and stay upbeat.

When not in the office you can find Lori exploring Alberta’s nature trails and taking road trips to learn exciting details about her new home. Moving west has provided advantages to Lori that she may never have had the opportunity to experience. Visiting Banff and Jasper, as well as traveling through the Rockies to Vancouver were bucket list items that she can now place a check mark beside.  The Hoodoos in Drumheller weren’t on her list but Lori now knows they should be part of everyone’s must see! And as a bonus – she was able to do this all with her kids!